The global cataclysm of 2020 is deeply felt in the outlook for digital marketing in 2021. The brand faces a whole new area of consumer behavi...
Video content is the secret to successful content marketing in 2018. And YouTube is the home of online video, both for marketers and otherwise....
Videos have been dominating the social media landscape for a while. This isn’t surprising since they immediately catch the eye and are much m...
A business niche is a hole in the current market where the business's USP will be appreciated by a select group of customers, or target audienc...
A quick walk-through into the basics of Google Ads, What is PPC? How does it work? And, most importantly, how can you make it work for you? Keep re...
Whenever we do SEO Activities for our company, we tend to place emphasis on the sites which have a high Domain Authority. The reason being, Google ...
Branding trends are being approached differently in 2020. Intense competition and constant technological innovation has changed the concept of bran...
At this point, the digital marketing landscape has been disrupted so much that what was effective just a few years ago is now old hat. Postin...
Nothing comes easily without giving something. This rule is largely applicable in online marketing too. Just visualize a scenario where a customer ...
Follow this guide to help you create an effective Facebook marketing strategy in simple 7 steps. Read more to know about the Facebook marketing tre...
When LinkedIn was launched in May 2003, it was mainly perceived as a professional networking site. However, in less than two decades, LinkedIn has ...
Keywords are one of the most basic and significant pieces of SEO. The fundamental establishment of SEO is keyword research. Different...
Content is the backbone of any marketing strategy. Here are 5 reasons why digital content marketing is crucial for your digital marketing strategie...
Affiliate marketing is the process by which an affiliate earns a commission for marketing another person’s or company’s products. The a...
The ability to negotiate successfully in today's turbulent business climate can make the difference between success and failure. Here are Ten T...
What Is an XML Sitemap In simple terms, an XML sitemap is a list of your website’s URLs. An XML sitemap is...
With competition almost cut-throat in online marketing, whether it’s a start up or an established business, it’s very crucial for your ...
Having a great-unique idea, team, and funds are not enough to grow your startup and make it stable and profitable. You need to get more customers, ...
Digital marketing along with a blend of traditional marketing is the sweet spot of brand reach. Here are the best traditional marketing strategies ...
The cost-effectiveness and reach of online learning, has created a booming industry for online educational institutes. The industry aims to provide...
Before we get down to the nitty-gritty, it’s important to note that our “process” for adding YouTube tags is quite simple and by ...
Digital marketers today are operating in a drastically different landscape from what they encountered 10 years ago. The best, most successful digit...
Twitter could be launchpad for viral content or if you want to showcase your brand to digital platform which is active 24X7. However the fame comes...
With the e-commerce industry in India rising at a booming rate, more so with the invasion of highly-sophisticated gadgets and faster-than-light int...
In this post, we’ll walk you through all the different types of Google Ads bidding and how you can craft the best bidding strategy from them....
At the core they both have a common goal, i.e., Move Your Content. Content can be a story, an idea, a political philosophy. A product or service ca...
Instagram is one of the best social media sites where you can establish your brand presence and quickly grow your business. So it is vital to have ...
Perhaps the most ideal approaches to get perceivability and traffic to your blog entries is to compose on ideas that are prominent and being shared...
Everyone loves quality content & when we come across content in video or image form, it’s a visual surplus for the eyes & engaging fo...
HootSuite has been a popular favorite for many bloggers and marketers. It was one of the few social media management apps that came to existence in...
To be a memorable brand, it is necessary for marketers to create an exceptional customer experience strategy. Heres why customer experience is importa...
A majority of brands & marketers struggle to make a clear decision, whether to invest in Google Ads or Facebook Ads & almost every tim...
The Importance of Blogging for SEO: Many business owners cringe over the idea of blogging. “Do we really need to h...
As the internet evolves, digital marketing is becoming increasingly complex. More than 80% of people use the internet to find products and services...
When it comes to Email Marketing, it's all about measuring the response rate. But how do you measure the response rate or for that matter, How ...
Today's markets are driven more and more by the needs and desires of consumers. As technology advances, those desires change and it is crucial ...
As we move into 2020, there are a few advertising trends you can count on and should learn well so you can apply them to your business for promotio...
With new competition added every day, it’s only those who go the extra mile for their customers that manage to stand out in the crowd. And, u...
YouTube is rolling out policy changes in January which have video creators concerned their revenue may be adversely affected. The upcoming changes ...
Digital Marketing is a creative industry that helps businesses to get in touch with the prospects through online mediums. With this advancement and...
Today, starting a blog is by far one of the easiest, most accessible ways to launch your own business and earn an income online (from anywhere in t...
LinkedIn is introducing new features designed to help companies stay better engaged with their employees. These updates will help keep em...
Over 800 million monthly users are active on the site. More than 60 million photos are posted each day, and 1.6 billion daily “likes” a...
5 Do’s & Dont’s For Future Online Writing Internet marketing is on the rise more than ever it was. In this era, it ...
Digital marketing skills are critical not only to those actually working in the field but also to entrepreneurs. Even if you're past y...
At its core, viral content generates traffic, which generates more shares, which ultimately boosts everything else, like Google rankings and even s...
Keyword research is about finding opportunities for your website to provide content that satisfies the needs of common searches in your market. In ...
Web traffic is crucial for the search engines to determine the authenticity of the website. The traffic can be generated in a number of ways which ...
You have started a fresh blog website, got great content, your website is well optimized for search engines...GREAT!! But, how are you plann...
When it comes to generating leads for the business, Linked is the platform that "MUST BE" on your list. The presence of almost every bran...
Guest blogging is an essential Search engine optimization activity that helps in driving massive organic traffic to your website, if done effective...
Contingent upon your industry, you may have seen your deals and income fall as of late, on account of the Coronavirus. A few divisions have seen a ...
What Is Video SEO? Video SEO is an SEO strategy which involves improving the ranking or visibility of a video in ...
For a successful digital marketing strategy, one cannot simply ignore social media platforms. Having said that it is also crucial to understand whe...
Call to action (CTA) are the digital selling punchline that make you act upon a certain offer or product. These are strategically vocabularised phr...
Want to create engaging emails using free email marketing tools, that make the readers click & convert? Here's a list of 7 top free email m...
Here are 5 tricks for better google ad campaigns. Implement these tips in your new ad campaigns and reach more audience in a much targeted way:&nbs...
Internet today is all about video content. Whatever is your objective online it can be achieved through engaging videos and that's why a lot of...
When it comes to effective on-page SEO factors these 7 points are imperative for your technical SEO checklist. SEO is simply not about keyword rese...
The influencer market is huge and lucrative. There's a report that estimates 39% of all of Instagram's accounts are run by influencers. Acc...
Email marketing is a crucial aspect of generating leads online. As per reports, Email marketing services are used by more than 80% of companies but...
What Is A Landing Page? A landing page is a web page which is specifically created with an intention to drive conversion. I...
What is meta description? & What are the 6 meta description factors you must follow while writing meta description? Meta descriptions ar...
YouTube is very popular. Its an ocean of audio-video content ranging in different categories.If you ever feel the need to start your own channel, t...
Alexa ranks has become an increasingly used tool to compare website performance. A website which has better rankings on search engine as well Alexa...
In this Google AdSense blog we will understand basics of Google AdSense - What Is Google AdSense, How AdSense Work, How To Setup AdSense Account, H...
Facebook Analytics will not function anymore from 30th June 2021. What does it mean for you and your business? Well, Facebook has 1.66 billion user...
Google Ads is the biggest platform for advertisers when it comes to advertising their services online. With millions of websites and billions of us...
What is ASO (App Store Optimization)? App Store Optimization (ASO) is the technical strategy to improve the visibility of the app within ...
Pinterest is a strong social media platform with millions of users. But your content can easily go unnoticed if you don't strategize it optimal...
SEO can really be daunting if you don't know the right SEO tools to rank high in 2021. Today we will see the 6 best chrome extensions for SEO f...
Learn Amazon Ads strategies to understand how to advertise on Amazon. In this Amazon ads blog, we will see the process to advertise on Amazon in 5 ...
Writing can sometimes feel tedious but important work needs to be finished in time. The solution could be speech to text. Speech to text is an amaz...
What are Responsive Search Ads? Responsive Search Ads are the newest addition to Google Ads and the largest, most flexible ...
SEO is important for your website. But your SEO efforts can go in vain if you don't know how to measure SEO performance. Here are the 9 crucial...
Understanding Instagram algorithm helps you in many ways. You can make the most of Instagram if you can crack how you can reach more people at a gi...
These are the top 5 growth hacking tools in 2021 for sales generation and boosting your online presence. Try these best growth hacking tools for so...
Alexa Ranking is a great tool for SEO analysis and for improving website ranking. You can increase your website traffic and improve the credibility...
Google Analytics has been upgraded to Google Analytics 4 also known as GA4. In this blog, we will discuss 7 promising google analytics 4 features i...
When it comes to online streaming marketing, online video streaming is the popular platform. But recently, marketers are making use of Podcasts to ...
Images play an important role in making your site more attractive to visitors. You will spend a lot of time choosing the right images for blog post...
If you want place your content at the first position in Google without submitting backlinks or significantly updating your content, Featured snippe...
Most of the time when we think of SEO we just think about Google, Bing, and other search engines. But if you are an eCommerce company, you would wa...
With 2.2 billion active monthly users, Facebook is the hotspot for business owners, as a lot of their target market operates on this platform. Sett...
Do you need more leads for your business? Before Inbound marketing most organizations zeroed in on outbound promoting strategies such as letter mai...
What is Whatsapp Marketing? WhatsApp marketing is making use of WhatsApp for selling your products via Business WhatsApp mode. ...