Price and Shipping
Remember our 2019 calendar example earlier from Etsy? Although our search came up with 31,208 results, many of the calendars were priced differently. Compete on Price and Shipping And that’s the price BEFORE the cost of shipping. Giant online retailers like Amazon can offers products for a similar price, but offer free shipping because they have the resources to do so. They have shipping warehouses located around the world, and ship orders from the nearest facility. As a smaller online business, how can you overcome these eCommerce business challenges?
Solution: Get creative and look beyond big-name carriers. Look into using a local delivery or courier company that will deliver the product quickly to your customers at a competitive rate. Apps like Roadie provide door-to-door delivery for just about anything at more competitive prices than major couriers. A crowd-sourcing service, it provides an innovative delivery option at a low cost.
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