Maximize Conversions

Maximize Conversions is one of the simplest bidding strategies that Google Ads offers.  Using the maximum daily budget that you set, Google will automatically run your bidding for you to get you the most conversions for your money.  For example, if your daily budget is $50, Google will spend it wisely to find the most conversions.  If a single conversion costs $50, Google won’t bid on it for you.  Before selecting this bidding method, be sure to check that you set your daily budget amount at a reasonable level that you are willing to spend.  At the end of a campaign, check your return on investment to see if maximizing conversions lead to profitable sales.  Using this strategy, you don’t have to enter any details upon setup (aside from your daily budget).