Use appealing images and videos

Another amazing way to increase likes on Facebook is to use authentic images and videos. The reason why these types of posts generate more engagement is, images and videos are more appealing to audiences rather than simple text posts.

That's why adding photos and videos to your page will get more likes, comments, and shares. As a result, more people will see your post, your page will be exposed to a wider audience and you will have a better chance of new users liking your business page.