Schedule your Facebook content

Content creation and curation are important components of any social media strategy. On Facebook, you have many more choices on the types of posts you can use. This ranges from Stories to status to Group posts. With the selection of options comes the specific types of content your audience is interested in, which should also be kept in mind while evaluating the techniques for marketing on Facebook that will work best for you. Our 2018 Index analyzed what type of posts consumers want from brands. Thirty percent said they would like links to more information and 18% want more images. Videos came in a close third with 17% of people surveyed.