
Let us first understand Green Consumerism - It simply means, manufacturing products that protect the environment. We all have been through a pandemic and it has made us realize the importance of environment. Companies keeping this in mind will have an edge over its competitors and E-Commerce businesses that implement this practice in their operations will have better survival chances in the market. To put it statistically, 65% of buyers want to make purchases from brands that aim for sustainability according to the Harvard Business Review.
Amazon has taken the pledge towards sustainability, and other E-Commerce brands are also following its path as humans look for ways to reduce waste and preserve the earth for future generations.
If you want to join the revolution make sure your current products are being made through sustainable processes or with sustainable materials. If they aren’t, changes your production process and adopt a more sustainable process by reducing the amount of packaging waste.
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