Provide Video Support Software On Your Website

First of all you must be clear about, if you want to drive traffic to your YouTube channel for creating brand awareness or simply promoting your product or service. If that's the case, you can undoubtedly use YouTube & gain subscribers through proper YouTube SEO.
What we are discussing here is, how to use video to generate web traffic to your website & rank higher in search engines. For this you will need to implement a programming functionality on your website & use an inbuilt video support software that will play the video on the web page itself.