Increased Artificial Intelligence
It seems as though artificial intelligence (AI) is suddenly a buzzword everywhere you go. From smart speakers that help us find a recipe to websites that let us build a template with a few quick answers, AI is taking the world by storm. It is also taking over advertising in many ways by offering in-depth information about what customers want. It can even personalize the experience through apps that learn what someone’s preferences are and offer ads based on past purchases.
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