
Instagram ads have become commonplace on the platform. The best part? You can control exactly how much you want to spend on them by setting an ad budget. You can showcase just one sponsored ad or multiple ads with the carousel feature. This gives brands the ability to target their audience in a whole new way. Before sponsored posts, only users following your account could see your updates and photos. Now, brands can promote their photos to anyone that fits their target audience to increase their reach further than ever before.
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