
Be the flag-bearer of your industry. Address the recent happenings in the industry & how it's going to affect the people in the industry. Be the one-point source of the recent happenings in your industry. Demonstrate your expertise. If you run a web design agency, let your connections know what recent developments have been made in the industry & how they can improve their websites by implementing those recent developments.
If there's a recent change in the web design industry which is not suitable for every business...point out that issue & let your audience know, how it's going to affect their companies existing web experience. This helps in building your brand's credibility & trustworthiness...& ultimately...Network!!
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